One thing all can agree on is how effective and appreciated Costco samples are. +Costco samples may even be the driving force for a member’s visit to their local warehouse. It may seem as though nothing could match this appeal on Costco.com, but you may be surprised.
Costco.com also offers a sampling program that is designed mostly for non-foods items. Much like in-store sampling, there is a fee to be included in the program which includes prime positioning on Costco.com’s site. Additionally, you have the opportunity to opt in to marketing opportunities that will boost your products presence on Costco.com and visibility to the Costco.com member. (more details are available for our clients and Costco vendors).
In addition to the sampling program, Costco.com also offers the freedom to pitch your product in a way that cannot be done in the warehouse through website descriptive text, images, and videos. If your item is chosen for placement, you have the freedom to develop your website text and include images and video at no additional charge, and with buyer approval. This provides the opportunity to inform Costco members about your product, and to sway “on the fence” consumers to add-to-cart.
If you are interested in Costco.com sales, contact VendorCo today at [email protected] or (949) 326-8909.