50 Minutes of Advice

Expertise in key areas of business is essential to your success. This a simple, but profound concept that many executives overlook. It may seem easier to perform multiple aspects of your business independently, even if these pieces fall outside of your strengths and abilities. Perhaps it appears that “going it alone” may save you money, but in the long run you may find that this is a grave mistake.

When you attempt to navigate avenues of retail without the proper knowledge and understanding, you may find that all of your hard work is useless when your program is quickly denied. There are countless mistakes that can be made in the product presentation process, even after spending hours, days, months, or even years researching or paying employees to research the best methods and procedures for success. This is time and money that could (and should) be spent focusing on your individual strengths. And these mistakes can easily be spotted by a trained expert.

Retail product placement is OUR strength. Over 20 years of experience has crafted our business, and our experts are here to help you.

With just 50 minutes of advice through VendorCo’s Professional Telephone Consultation, we can help provide direction and answer important questions about retail placement. Just 50 minutes will provide you access to over 20 years of research and experience, setting you on the right path to retail success.

Don’t take a risk with your large retail accounts. Contact us or visit https://vendorco.com/internet-consulting-products to get started, and gain an edge in the retail market.

Product Broker: Pros and Cons

A product broker can also be referred to as a manufacturer representative, independent representative or a product placement company. These companies assist manufacturers and service providers with retail placement. A product broker may be specific to one retailer, or may solicit to many retailers.

A product broker eliminates the guess work for your company. An experienced product broker will know how to present, who to present to, and what to include in your presentations. They will know what packaging changes should be implemented, pallet requirements, process for shipping and delivery of your product, and more. They can assist you with forecasting and customer service on all levels. A product broker will know about hidden costs to account for and suggest how to get the most out of your retail program. Essentially, a product broker will work you through all of the ins and outs of a retail program. An expert can save you hours of research, headache, and hassle.

One of the obvious drawbacks or hesitations in working with a product broker is opening your business specifics to an outside company.  If a broker offers services to more than one retailer, be cautious. Serving more than one major retailer will take enormous effort and likely water down their expertise.

How do you choose the right product broker for you? View our blog based on information we have required through our experience: how-to-find-cost-effective-product-brokers, or contact VendorCo for expert Costco representation.

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Amazon Book: 15 Elements of Successful Product Placement

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