One of Costco’s most popular advertising options is the Costco Connection magazine, which is mailed to over 8 million Executive and Business Member homes, and is also available online for free download. While the Costco Connection is available for in-store items, there is an exclusive Costco.com insert which displays a limited number of items that are exclusive to Costco.com.
Additional Costco.com advertising opportunities include the Costco.com mailer, multi-vendor mailer, e-mail campaigns, new product category featured page, home page placement, themed landing pages, and display advertisements. All of these advertising options are targeted to reach Costco’s best members, and the reasonable prices may surprise you! More details, including demographic data and pricing, are available to our clients and Costco.com vendors.
The above mentioned paid advertising options are not the only way for Costco vendors to excel on Costco.com. Additional sales opportunities are also available, and you can read all about them on our next blog.