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- Amateur Websites – the cost of a professional LOOKING website is almost mandatory, and worth the cost if you plan on selling to retail.
- Mismatching Emails Addresses – Be sure your email address matches your website. For example, our website www.vendorco.com is consistent with our @vendorco.com email addresses. You should not have a yahoo, hotmail, Gmail, etc. business email address if you expect to sell to retail.
- Poor Image Quality – hiring a professional photographer to photograph your products can be beneficial. At the very least, have a graphic design expert edit your photos to ensure high quality, clear images that are web appropriate.
- Slow Loading Web Pages – we live in a fast paced world! How often do we get frustrated waiting for a website and simply give up on it? Images that are too high in resolution will take too much time to load. Additionally, keep the flash player to a minimum, or provide an option for no flash. Consumers and buyers alike appreciate when information is available quickly.
- Spelling/Grammar Errors – Simple mistakes may be damaging to the overall feel of your company and website. Proofread your text multiple times, and by multiple personnel.