Looking to improve or build your company brand? The top three most important questions to ask when

looking for a top quality marketing/branding company are:

 

1. What does their brand look like? – The ability to build their own brand is a perfect reference to how they will build your brand. Look at their website look and feel, if you don’t like it – don’t hire them! If you don’t feel confident judging them simply by the look and feel of their branding materials, ask them to explain their brand to you.  Also, be conscious of how many branding experts they have available to serve your company.
2. How many years of experience do they have? – be sure they are an established company with over 10 years of experience!
3. Who are their clients? – you will want to know what current and past companies they have served,  AND be sure to contact their references. If their clients are largely food product companies and you are a non-foods company, that may not be a good match.  Also, consider the size of the companies they are serving compared to your own.

Looking for examples of top branding companies? Click here