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Costco Membership: More Reasons to be a Member

Susan Walker - Tuesday, December 01, 2015

The benefits of becoming a member quickly outweigh the price of a club card. Members will appreciate the quality and value of products they will find at Costco. Costco also promises to
refund your membership fee in full at any time if you are dissatisfied. They guarantee satisfaction on every product they sell with a full refund. Despite popular belief, you don’t need a big family to enjoy all the value Costco has to offer. You can expect to save on electronics, designer jeans, home décor, tires, books, DVDs, gasoline, prescriptions, seasonal items, and more. Members receive coupons exclusive to Costco for everyday items to provide discounts on-top of already low prices. Another top reason to become a member is due to Costco’s outstanding customer service, offering a call center and concierge services for free technical support on set-up help and warranty assistance on any of Costco’s electronic products.

If you think your product would sell at Costco, pair up with one of our representative to develop your strategy today! Call us at 949-600-7688 or email help@vendorco.com.

Inside Costco Warehouses: The Treasure Hunt

Susan Walker - Thursday, October 15, 2015

We can all agree that there are some deals at Costco that no one expected to find and buy upon arrival. Members do not shop at Costco merely to buy ordinary items, but they come for what co-founder James Sinegal calls the “Treasure Hunt”. The “Treasure Hunt” refers to the rare item or “rock bottom price” that the member cannot simply overlook. Like treasure, these items usually will disappear and be gone on the next visit. This type of turnover gives the members an urgency to buy before the offers are gone for good.

Members may go in for their routine staple purchases, but often come out with a bottle of Dom Perignon or Callaway golf clubs because they couldn’t pass up on such exceptional deals. These types of offers is what makes Costco an anticipated trip for members and keeps members coming back.


If you are interested in having your product enter a Costco warehouse, contact one of our experts to ensure a successful venture. Our experts maintain a high level of knowledge about Costco’s culture and buying process, contact us at help@vendorco.com.


More Information

Susan Walker - Friday, September 25, 2015

Although getting your products through the early stages of program development is a step in the right direction, establishing a price is perhaps one of the more pertinent steps that a vendor will set out to accomplish. Establishing a price is paramount with what visions you have set out with your company and with Costco. This will take careful consideration of key costs and hidden costs that are most often times more difficult for the seller to anticipate.

It is important that you understand how Costco functions and operates when you negotiate pricing with the warehouse company. Costco’s pricing structure varies greatly from other retailers that you may be accustomed to. Partnering with a manufacturer representative could be the key difference piece to creating a Costco appropriate sell price. To learn more about pricing your product, get help from a representative at VendorCo to help get you situated. Contact us at: help@vendorco.com.


Food Demos

Susan Walker - Tuesday, August 11, 2015

We can likely all agree that it’s difficult (if not impossible) to visit a Costco Warehouse without indulging in the many food samples on display. The Costco shopping experience simply would not be complete without trying a handful of choices. So it’s easy to see how a food demonstration can be a critical element to introducing your product to the Costco shopper. Not only do Costco food demonstrations allow members to taste their food products, but they provide insight about how to prepare the item. In this way, Costco Demos can be a great way to not only introduce your product, but educate the member as well.


As a seller, it is critical to make the step from sampling your product into having customers purchase your food items. With 25 years of Costco sales experience, VendorCo can help you make the most out of your Costco food demo. For more information, or to get started today, contact us as costcodemos@vendorco.com.


Costco Regional Sales: Buying

Susan Walker - Tuesday, June 09, 2015

It may seem obvious, most products that are shown to Costco buyers can be purchased nationally, regionally, or internationally. The advantages for Costco to buy regionally are numerous. Regional department purchasing allows for specific tastes to be targeted in particular regions. The process is less complicated with a more narrow demographic and the perfect climate for new product testing. Conversely, the vendor benefits from a more locally based product penetration, if that’s your prerogative.


The choice to offer regionally is either forced (many departments can ONLY be purchased regionally), or the manufacturer's choice based on unique company goals. If you are unsure where your products should be launched, then you could benefit from a manufacturer representative’s perspective. With over 25 years of Costco experience, VendorCo’s sales representatives are experts in Costco’s procedures, and sensitive to the needs of companies small, medium, and large. We understand that business decisions will be made internally, and we are passionate about making sure our partners are fully informed of all options, benefits, risks, etc. Having an inside source can help your company make a clear decision of how to proceed, without relying on trial and error.


Contact us for more information, or to get started at regionalsales@vendorco.com.

Costco Shipping

Susan Walker - Monday, May 04, 2015

Costco’s shipping logistics are complex to say the least. With such an efficient and rule-bound system, vendors must be up to par to make the cut. For example, all Costco Wholesale orders are considered “Shipper Load and Count.” What does that mean you might ask? Well, the vendor is therefore responsible to ensure the order is properly packed and loaded according to Costco’s guidelines and standards to prevent any transit damage and tampering. Everything is at the vendor’s expense and responsibility when it comes to the Bill of Lading, piece count of the load, and driver count and appointments. It is easy to let these pieces fall through the cracks.


This month, we will delve into the different areas of Costco’s shipping requirements, including the following topics:


  • Pallets

  • Shipping terms

  • Containers and Trailers

  • Preferred Carriers

  • E-Commerce

  • Third Party Shipping

  • And More


As you navigate Costco’s shipping requirements, you may find they are even more complex than you might have originally anticipated. Having an experienced representative to check your steps will ensure fluidity, so partner with VendorCo today by contacting us at costcorep@vendorco.com.



October Blogs - Selling to Costco

Susan Walker - Tuesday, October 08, 2013

This month we will be discussing Costco In-store sales, including how to sell to Costco In-store. The following topics will be covered in this months posts:

Defining Costco In-Store Sales

Costco In-Store Sales Opportunities

Costco In-Store “Deal Breakers”

Costco In-Store Testing

Costco In-Store Placement

Costco In-Store Returns

Costco Sales Assistance

Stay tuned throughout the month of October to learn more about Costco In-Store sales.

For expert manufacturer representation for your Costco program, Contact VendorCo at help@vendorco.com

August Blogs – Costco.com

Susan Walker - Tuesday, August 06, 2013

Last month, we introduced the various avenues of Costco Wholesale. This month, we will delve deeper into the processes of Costco.com, providing vital information that must be considered and accounted for before proceeding with your program. We will cover the following topics to help with your Costco.com program:

  • About Costco.com
  • Member Advantages
  • Vendor Advantages
  • Advertising Opportunities
  • Additional Sales Opportunities
  • Packaging  and Shipping / Fulfillment
  • Resources

Stay tuned throughout the month of August to read all about Costco.com!

VendorCo Client Benefits – Ongoing Relationships

Susan Walker - Wednesday, January 30, 2013

VendorCo is selective of the companies that we choose to represent. Our goal is to form long term relationships with established manufacturers and service providers, while continuing to strengthen our clients’ relationships with Costco. We seek to partner with companies that are also looking for long-term solutions to their Costco sales needs.  Over time, we work for you to help the buyers recognize your company and appreciate your products.  This relationship is not formed over night; it takes time, patience, and follow-through that VendorCo is prepared and qualified to assist you with.

At VendorCo, we tailor to your needs, assist you with preparation and presentation, and follow-up and follow through throughout the duration of our representation. If you are looking for a long-term partnership where you receive all of these benefits, contact us today!

VendorCo Client Benefits – Follow-up and Follow-through

Susan Walker - Friday, January 25, 2013

Let’s say that you have now presented your product to the Costco buyers. What should you do if your program is denied? And what are the next steps if your program is approved? VendorCo’s clients receive ongoing assistance, whether it requires following up with a rejected program, or following through with one that is accepted.

If your program is denied, VendorCo can help gather feedback, as well as assist and consult you with repositioning your product pitch, redesigning elements of your product and packaging, or selecting additional items to present in your next round with the buyers. In addition, we provide a suggested timeline for following up depending on the department, product, and reason for rejection.

If your program is approved, VendorCo will be by your side throughout all of the various administrative tasks, as well as prepare you for what to expect when the program begins. With VendorCo’s assistance, our experts become part of your team, assisting you throughout all steps in the process. In addition, we continue to provide our feedback and suggestions regarding advertising and other opportunities that enhance visibility of your product and potentially increase revenue.

If you are interested in adding VendorCo’s experts to your team, contact us today. 


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